Big Button simon.crofts@bigbutton.tv https://video.bigbutton.tv On the Button is a series of podcasts talking to leading B2B marketing experts about their experience using video. The series features both client and agency side marketing professionals discussing their most successful video projects (and their failures!), as well as industry experts sharing the latest thinking and best practice. The episodes will cover video marketing and internal comms for both B2B organisations, so subscribe now to keep up-to-date with the techniques, strategies and approaches that will help you develop and improve your own video output. en-us Visualplatform http://blogs.law.harvard.edu/tech/rss Big Button The latest thinking and techniques for B2B video marketing On the Button is a series of podcasts talking to leading B2B marketing experts about their experience using video. The series features both client and agency side marketing professionals discussing their most successful video projects (and their failures!), as well as industry experts sharing the latest thinking and best practice. The episodes will cover video marketing and internal comms for both B2B organisations, so subscribe now to keep up-to-date with the techniques, strategies and approaches that will help you develop and improve your own video output. on the button, video marketing, video production, marketing strategy, video strategy, big button, B2B, video marketing podcast, results from video, row from video episodic no https://video.bigbutton.tv/files/rv0.0/siteicon.png https://video.bigbutton.tv http://video.bigbutton.tv/gocardless-hamish-wood <p>In this episode we speak to Hamish Wood, Head of Customer Experience at&nbsp;fintech GoCardless. We cover the logistics of filming during the pandemic (and beyond), creating effective B2B content, why emotional messages work better, and he gives you his&nbsp;top tips for video.</p><p><a href="http://video.bigbutton.tv/gocardless-hamish-wood"><img src="http://video.bigbutton.tv/64968559/70561343/cbcbe4fab863e2cc31f6750392db6aa1/standard/download-8-thumbnail.jpg" width="75" height=""/></a></p> http://video.bigbutton.tv/photo/70561343 Wed, 08 Sep 2021 12:15:33 GMT In this episode we speak to Hamish Wood, Head of Customer Experience atfintech GoCardless. We cover the logistics of filming during the pandemic (and beyond), creating effective B2B content, why emotional messages work better, and he gives you histop tips for video. In this episode we speak to Hamish Wood, Head of Customer Experience atfintech GoCardless. We cover the logistics of filming during the pandemic (and beyond), creating effective B2B content, why emotional messages work better, and he gives you... Big Button 35:29 B2B Big Button customer advocacy customer stories GoCardless Hamish Wood Simon Crofts video agency video makreting video strategy